our clients

These are the brands.

The ones you've heard of, the ones which are breaking boundaries and moving mountains.

The hidden gems and the global powerhouses - story-lead, mission-driven, changing lives.

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  • “Fittest have been a fantastic partner for us at Represent. PR is often a resource that requires maximum effort from the brand side, but with Fittest we’re able to get consistent ideas, press, activation support and great communication at all times. We’ve had an incredible amount of great press through the lens of 247 by Fittest PR, including my first magazine cover shoot with Men's Health. Whilst driving success into activations with both 247 and Represent. I would absolutely recommend working with Fittest PR and it’s something we do regularly. Their close-knit style and hands-on approach to PR is exactly what we were looking for in a partner.”

    — George Heaton, Founder and Creative Director @ Represent

  • “We couldn’t be more thrilled with the support we’ve received from Fittest PR. They have been instrumental in helping us build out our network, and their dedication and expertise have truly made them feel like an integral part of our team. Their professionalism, creativity, and strategic approach have consistently exceeded our expectations. Apart from the personal feeling of collaboration, they also have a huge network that they’ve activated in a creative and intelligent way on behalf of Kineon. We highly recommend Fittest PR to anyone looking to elevate their brand and achieve outstanding results.”

    Forrest Smith, Founder @ Kineon

  • “Working with Fittest PR has been an exceptional experience for Eight Sleep. Their ability to seamlessly bridge the gap between technology, luxury, and fashion has been instrumental in our successful market entry in the UK. From strategic press outreach to organizing immersive launch events, Fittest PR has consistently delivered outstanding results. Their proactive approach, deep industry connections, and expertise in crafting compelling narratives have significantly elevated our brand presence. Thanks to their efforts, we’ve achieved unprecedented media coverage and a highly successful product launch for the Pod 4.”

    Rafael Oliviera, Director of International Marketing & Partnerships @ Eight Sleep

  • “Fittest PR is the best team out there, bar none. Kate’s deep industry knowledge and unrivaled relationships set her apart from the competition and her hands-on approach is first class. I have said it before and I will say it again, Kate feels like part of my team, not just an outsourced PR function and that, to me, is invaluable.”

    James Sealey, Founder @ Strength in Numbers

  • “After a few bad experiences with PR agencies, Fittest PR have been an absolute breath of fresh air to work with. More importantly, they have really amplified our exposure to regular and extended audiences across multiple channels. Kate and Keith really understand fitness and where the industry is going and also worked really closely with us to build a strategy bespoke to our business. Their insight and execution have been key to our continued success, and we appreciate their dedication to our brand.”

    Daniel Williams, CEO and Founder @ WIT

  • “Working with Fittest PR has given us a level of media exposure and unique opportunities that were beyond our wildest expectations. They are one of our key strategic partners and have an ability to apply knowledge and strategic thinking with an execution capability that is unrivaled in this space. We look forward to continuing our long-term partnership for many years to come as we continue to grow.”

    Christian Toetzke, Founder @ HYROX

  • “We trusted Fittest PR to deliver an outstanding PR event under massive time pressure – safe to say they absolutely did just that. I personally appreciate their obsession over quality and genuine excitement to engage the right individuals and titles in their network within the Functional Fitness space. Their ability to execute under pressure and their commitment to excellence make them a team I look forward to working with again.”

    Dirk Murray, Marketing Manager @ PUMA UK & I Run/Train

  • “We have been working with the Fittest PR team since early 2022 and couldn’t be happier with the service and support they have provided. From being super connected in the UK fitness industry to having one of the friendliest staff (including the office dogs), we feel confident in the coverage they’re consistently providing. Being able to rely on the team to come up with activation ideas and bring constructive plans to our weekly meetings has allowed us to grow our business. We continue to receive prompt recaps from the outstanding work Kate, Keith, and the team carry out for us.”

    Michael Ricatto, International Marketing Director @ Hyperice

  • “Working with the team at Fittest is a delight. They have managed to achieve the white-whale of agencies, which is acting like an extension of your in-house team—much touted but rarely accomplished by an external partner. Their expertise across the fitness world is second to none, and they have provided me with a host of excellent ideas and activations—from concept to delivery. Their ability to seamlessly integrate with our team has made them an invaluable asset, and I wouldn’t be without them.”

    Euan Plater, Chief Marketing Officer @ Built for Athletes

recent news

recent news

We’re proud to see @pliability_ featured in @menshealthmag roundup of the best workout apps. Pliability is redefining what it means to train smart—placing recovery, mobility, and longevity at the center of every athlete’s routine.
A powerful morning with the @freesoul community. Last week, Free Soul brought together creators and media for an energising event, hosted at @jabboxing.club London. #FreeSoul #fittest
We’re proud to see @247represent’s bold vision for inclusive activewear featured in @womenshealthuk. The launch of 247 Woman is more than a collection. It’s a commitment to designing with purpose, empowering women of every shape,

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